The Deliverator – Wannabee

So open minded, my thoughts fell out…

When Presentation is Everything – Coraline Needs 3D!

Posted by Deliverator on May 27th, 2009

I recently learned that Coraline was going to be released this month and I hoped for a true 3d release. Unfortunately, the only announced options were either conventional 2d or Anaglyphic 3D (those cheesy red/blue glasses that moviegoers rightfully consigned to history’s trash heap back in the 1950’s). I saw Coraline in 3D in a theater using the excellent RealD 3D projection system. I felt the presentation really added something to the experience and can’t imagine watching Coraline in anything other than true 3d. It may be a while till such an excellent 3d system as RealD becomes practical for home users with budgets less than several hundred thousand dollars, but there are plenty of excellent 3d home theater options available for under 5 grand.

Here is a listing of 3d projector options at stereo3d.com. The DepthQ series of projectors from Infocus for instance supports high framerates and can be found for as little as $2300 and uses commonly available active LCD shutter glasses to achieve its effect.

Samsung has a line of DLP based 3D capable HDTV sets that all support 3D via shutter glasses starting at as little as $1000.

There are numerous 3D LCD monitors (some even sold through big box retailers like Frys) capable of displaying true 3d video, some without even needing glasses.

I have a Headplay Personal Cinema Display, which is available for around $400, and can display 3d content from several different input sources.

In short, the technology for quality home 3d viewing is out there and available at modest cost. There are a ton of 3d movies coming out this year in theaters including Pixar’s UP and James Cameron’s much anticipated Avatar. 3D has already shown it can help make movies on the front end without increasing production costs greatly, but movies have lately made a large percentage of their revenues on the post theater DVD market and I doubt nearly as many people will want to purchase watered down 2d version of movies they first saw in 3d. While not a lot of home theaters are currently 3d equipped, the cost to do so is fairly minimal and the additional costs of releasing a frame sequential 3d DVD alongside the 2d and Anaglyphic releases are likely minimal as well. It costs the studios little to grow the market by releasing frame sequential titles and the only way they are ever going to solve this chicken and the egg problem is by doing so.